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Brand & Marketing

Digifon Partners MTN Nigeria to Expand Access to Smart Accessories 

Premium technology and lifestyle brand Digifon has entered into a…

By
Martin Ogumah
June 29, 2026
Industry News

ARCON, Industry Stakeholders Set Agenda for Future of Marketing Communications at NAC 2026

Nigeria's advertising and marketing communications industry is preparing for a…

By
Dr. Desmond Ekeh
June 25, 2026
Industry News

PepsiCo Foods Appoints Seren Cankiri as UK & Ireland CMO

PepsiCo Foods has appointed Seren Cankiri as Chief Marketing Officer…

By
Martin Ogumah
June 25, 2026
Industry News

Why Brands Should Build Agency Partnerships, Not Supplier Lists, says Penquin Executive

Brands seeking stronger marketing performance and sustainable business growth should rethink how they engage their agencies, according to Sean Devlin, Business Development Director at Penquin, who argues that the most successful client-agency relationships are built on strategic partnership rather than transactional supplier arrangements. 

By
Martin Ogumah
June 25, 2026
Brand & Marketing

Maltina’s Nourishment Tour: See What Happens Inside  

It’s not every day that you see a nationwide initiative…

By
Augustine Tom
June 25, 2026
Brand & Marketing

Wema Bank, EIB Global Sign €50 Million Facility to Boost Women- and Youth-Led Enterprises 

Wema Bank has secured a €50 million financing facility from EIB Global, the development arm of the European Investment Bank (EIB), in a move aimed at expanding access to finance for small and medium-sized enterprises (SMEs) across Nigeria, particularly businesses owned by women and young entrepreneurs. 

By
Dr. Desmond Ekeh
June 25, 2026
Business & Economy

Africa Launches the First Pan-African Pact for Insurance Inclusion

Faced with a major paradox representing nearly 19% of the…

By
Nathaniel Udoh
June 25, 2026
Business & Economy

Nestlé Partners Daystar for 6.8MW Solar Expansion that Signals New Africa’s Industrial Energy Transition

Daystar Power Group has strengthened its renewable energy partnership with…

By
BrandiQ Analyst
June 23, 2026
Business & Economy

Nigeria Flares 77 Billion Cubic Feet of Gas Amid Rising Cooking Gas Prices

Nigeria flared approximately 76.92 billion standard cubic feet (Bscf) of…

By
Augustine Tom
June 23, 2026
Business & Economy

Zenith Bank Sponsorship Powers 6th Canada-Africa Business Conference in Lagos

The Canada-Africa Chamber of Business today announced final momentum for…

By
Martin Ogumah
June 23, 2026
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