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© 2026 Brand IQ. All Rights Reserved.
COCA-COLA

From Storytelling to Storymaking: What Does Coca-Cola’s AI Branding Play Mean for African Brands

In December 2024, the world’s most iconic beverage brand, Coca-Cola, made headlines…

Martin Ogumah
By
Martin Ogumah
June 26, 2025
Why Some Advert Campaigns Fail to Make Sales

Why Some Advert Campaigns Fail to Make Sales

In the fast-paced world of advertising, where brands compete for consumer attention…

BrandiQ Analyst
By
BrandiQ Analyst
June 26, 2025
Trending Stories

Five Trending Stories Business Leaders Should Watch

Israel Chinedu
By
Israel Chinedu
October 6, 2026

NITDA’s AI Warning: The New Corporate Data Leak May Begin with an Innocent Prompt

Nathaniel Udoh
By
Nathaniel Udoh
October 5, 2026
AFRIDATA

Nigeria Wants AI-Ready Data Centres. The Bigger Battle Is for Africa’s Digital Infrastructure

Martin Ogumah
By
Martin Ogumah
October 5, 2026
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United States
Business & Economy

US Warns Business Executives of Detention Risks in Nigeria

The US Department of State has raised concerns about the…

By
Israel Chinedu
October 10, 2026
customer satisfaction
Business & Economy

Business Report: E-commerce Leads Customer Satisfaction as Power Sector Trails

Nigeria’s customer satisfaction score rose to a record 71 per…

By
Israel Chinedu
October 10, 2026
Ai
Business & Economy

Nigeria Gives Every Building a Digital Identity. The Business Implications Could Be Bigger Than Postal Services

Nigeria's new 11-character digital postcode is being presented as an…

By
Martin Ogumah
October 5, 2026
Ai
Industry News

AI Marketing Regulation in Nigeria: What the FCCPC Rules Could Mean for Brands

FCCPC's proposed AI marketing rules could change how Nigerian brands…

By
Martin Ogumah
October 5, 2026
LAIF
Industry News

LAIF Partners The Loeries Awards to Enhance Advertising

LAIF and The Loeries Join Forces: Is Nigerian Advertising Ready…

By
Martin Ogumah
October 5, 2026
Trending Stories
Market Intelligence

BrandiQ Intelligence: Five Trending Stories Business Leaders Should Watch

1. Global Brands Are Quietly Rewriting the Economics of Advertising…

By
BrandiQ Analyst
October 2, 2026
Made in Nigeria
Business & Economy

Made in Nigeria: Harvestfield’s Mosquito Net Factory and What It Means for Healthcare Sovereignty

Nigeria carries more than a quarter of the world's malaria…

By
Augustine Tom
October 2, 2026
Technology & Digital

Nigeria’s Moment as Host to the World’s Communicators Must Also Be a Data Protection Moment

By Dr. Franklyn Ginger-EkeWhen the World Public Relations Forum convenes…

By
Israel Chinedu
October 2, 2026
Who Does AI Think You Are?
Technology & Digital

Who Does AI Think You Are? A Global Report Exposes the Human Rights Crisis at the Heart of Artificial Intelligence

A landmark index measuring responsible AI across 138 countries has…

By
Dr. Desmond Ekeh
October 2, 2026
Nigeria’s Port Reset
Business & Economy

Nigeria’s Port Reset: Why the Upgrade of Onne, Rivers, Delta and Calabar Matters to Business

The Federal Government’s decision to modernise four eastern ports could…

By
Martin Ogumah
September 29, 2026
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Industry News

Dignitaries Set for The Creed Annual Dinner & Awards Night in Abuja

BrandiQ Analyst
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BrandiQ Analyst
November 19, 2025
Dangote’s Kenya Refinery Bet Reshapes Africa’s Energy Investment
Union Bank Redeems N6.31Bn Bond
Tech Meets Culture: Sola Oke on How Innovation is Shaping Africa’s Creative Future
Osimhen Dedicates Turkey Sportsman Award to Galatasaray

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