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From Storytelling to Storymaking: What Does Coca-Cola’s AI Branding Play Mean for African Brands

In December 2024, the world’s most iconic beverage brand, Coca-Cola,…

By
Martin Ogumah
June 26, 2025
Trending Technology: Will AI Replace PR Pros? Why Nigerian Communicators Say ‘Not So Fast’
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Trending Technology: Will AI Replace PR Pros? Why Nigerian Communicators Say ‘Not So Fast’

As AI tools like ChatGPT spark both awe and anxiety…

By
Martin Ogumah
Nathaniel Udoh
June 25, 2025
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