Lasaco Assurance Plc has launched a maternal health support programme aimed at promoting safer motherhood and reducing infant health risks in underserved communities.
According to a statement from Lasaco, the initiative called the ‘Safe Start Initiative’ debuted on Tuesday at the Ogba Primary Health Care Centre, Ikeja, where Lasaco Assurance Plc distributed maternity kits to new and expectant mothers.
Each kit contained essential hygiene and childcare items such as underlays, antiseptics, maternity pads, and baby nappies, designed to support proper care and hygiene after childbirth.
Beyond the donations, the company held an interactive session on insurance-backed education plans, encouraging mothers to secure their children’s future through early financial planning and practical savings strategies.
Speaking at the event, the Head of Underwriting at Lasaco Assurance Plc, Mojibola Sonibare, said the Safe Start Initiative goes beyond providing materials, as it is about empowering women with knowledge, care and foresight.
“Every item in the maternity kit was thoughtfully selected to ease the journey of motherhood. And through the session on insurance education plans, we aim to help families see that securing their children’s future starts with simple, practical steps,” she said.
She added that maternal and infant health are central to the nation’s well-being, stressing that the initiative is part of Lasaco Assurance’s broader commitment to safer births and healthier beginnings for mothers and their babies.
The Head of Strategy, Research and Communications, Adedayo Adetokun, described the initiative as a reflection of Lasaco Assurance’s long-standing philosophy of giving back to society through impactful social investments and community partnerships.
The event drew participation from community health officials and mothers who expressed heartfelt appreciation for the support. While many have described the initiative as a welcome relief amid rising healthcare and childcare costs, the Head of Corporate Communications at Lasaco Assurance, Oluseye Smart, views it as a meaningful way of giving back to families, supporting the nurturing of newborns and promoting healthier homes.
The Safe Start Initiative underscores Lasaco Assurance’s ongoing commitment to nurturing healthier families and communities as part of the ways the company demonstrates that its purpose extends beyond insurance. To conclude the programme, the Head of Internal Audit, Mr Adesoji Onaadepo, encouraged all mothers to care diligently for their children.
