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Brand & Marketing

TECNO Announces #MyPowerMoment Winners

BrandiQ Analyst
Last updated: February 20, 2026 1:51 pm
BrandiQ Analyst
December 17, 2025
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TECNO
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TECNO has announced the winners of its #MyPowerMoment Challenge, closing a continent-wide campaign that celebrated African creativity, youth expression and football culture inspired by the Africa Cup of Nations, it said on Tuesday.

The challenge, which ran across East and West Africa, invited students and young creators to share personal moments of triumph, joy and self-belief through short-form content. Submissions ranged from football-viewing reactions and campus celebrations to deeply personal stories of growth, drawing thousands of entries from across the continent.

According to the organisers, more than 10,000 entries were received during the campaign, reflecting strong engagement from young Africans and underscoring football’s role as a shared cultural language that connects communities.

Following the evaluation process, 10 creators emerged as grand prize winners. Four Nigerian students were selected alongside six winners from Tanzania and Kenya. The Nigerian winners are Kabir, a cybersecurity student at Bayero University Kano; Sedu, a theatre arts and film studies student at the University of Lagos; Iroegbu Praise Kelechi, a human physiology student at the University of Port Harcourt; and Roxy Omar, a TikTok content creator.

Each of the winners will receive an all-expenses-paid trip to Morocco to experience AFCON live, a prize designed to deepen the connection between football, creativity and youth culture.

TECNO said the campaign was designed to go beyond content creation by building community and amplifying authentic African voices. Through the #MyPowerMoment Challenge, the brand aimed to highlight how technology, football and self-expression intersect in the daily lives of young people across the continent.

Beyond the grand prize winners, TECNO also recognised several creators whose entries stood out among the thousands submitted, noting the originality, emotional depth and energy reflected in the campaign.

The company described the challenge as a celebration of African storytelling, resilience and confidence, reinforcing its focus on youth engagement and creative empowerment across Africa.

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BrandiQ Analyst

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