By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
BrandiQBrandiQBrandiQ
  • Brand & Marketing
  • Industry News
  • Market Intelligence
  • Business & Economy
  • Technology & Digital
Reading: Intercontinental Distillers Empowers Artisans with Tools
Share
0

No products in the cart.

Notification Show More
Font ResizerAa
BrandiQBrandiQ
0
Font ResizerAa
Search
  • Brand & Marketing
  • Industry News
  • Market Intelligence
Have an existing account? Sign In
Follow US
© 2026 Brand IQ. All Rights Reserved.
Brand & Marketing

Intercontinental Distillers Empowers Artisans with Tools

BrandiQ Analyst
Last updated: December 5, 2025 8:45 am
BrandiQ Analyst
December 5, 2025
Share
3 Min Read
SHARE

Intercontinental Distillers Limited’s brands, Eagle Aromatic Schnapps and Squadron Dark Rum, have empowered artisans and technicians with essential tools and equipment to strengthen their craft and promote sustainable practices during the Lagos Edition of the 2025 Nigerian Artisans and Technicians Conference.

The three-day conference, themed ‘Artisan Innovation: Driving Sustainable Practices & Green Technology’, gathered artisans from various sectors, including fashion, catering, construction, electrical works, and mechanical services.

According to a statement, the organisers designed the event to feature workshops, demonstrations, and panel sessions that focused on modern skills and environmentally friendly production techniques.

To drive the empowerment initiative, the sponsors distributed items such as tailoring machines, toolboxes, industrial mixers, and energy-efficient cake ovens to participants.

Organisers emphasised that the equipment would help artisans “adopt more efficient and greener methods in their businesses.”

Beyond the equipment donation, Squadron Dark Rum made a notable impact at the event as caterers utilised the brand for baking and grilling demonstrations.

Facilitators explained that the rum “enhanced flavour profiles while showcasing creative, eco-conscious culinary techniques aligned with the event’s innovation-driven theme.”

Assistant Brand Manager at Intercontinental Distillers Limited, Murtala Abdullah, stated that the company’s involvement “reflects its ongoing commitment to the growth and sustainability of Nigeria’s artisan community.”

Abdullah highlighted the importance of supporting innovation, skills development, and greener practices among artisans nationwide.

Also speaking at the event, convener of the conference, Dr Dayo Bello, noted that the organisers designed the initiative to “improve the skills and economic power of artisans while preparing them for a future that demands sustainable and technologically advanced craftsmanship.”

Bello added that the inclusion of green technology in artisan training remains vital for building a resilient workforce.

Beneficiaries expressed profound appreciation to both Eagle Aromatic Schnapps and Squadron Dark Rum. They described the empowerment as timely and transformative.

Many recipients stated that the tools and exposure gained from the conference “would enable them to expand their businesses, increase income and adopt more sustainable methods in their daily operations.”

Author

BrandiQ Analyst

You Might Also Like

Financial Inclusion, Digital Payments and Economic Empowerment: How OPay Is Transforming Nigeria’s Financial Ecosystem
Huawei Pura X View: Can a Wider Smartphone Redefine the Mobile Screen?
McCain SA to Sell Vegetable Operations to Enduring Ventures
Stanbic IBTC Empowers Children
Indomie Fan Club Inspires Kids’ Creativity Nationwide
Share This Article
Facebook Whatsapp Whatsapp LinkedIn Telegram Email Copy Link Print
What do you think?
Love0
Sad0
Happy0
Sleepy0
Angry0
Dead0
Surprise0
Wink0
Previous Article Emirates Wins Award for African Connectivity
Next Article Google.org Backs ATF with $1m for AI Talent
Leave a Comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Trending Stories
BrandiQ Intelligence: Five Trending Stories Business Leaders Should Watch
Market Intelligence
Made in Nigeria
Made in Nigeria: Harvestfield’s Mosquito Net Factory and What It Means for Healthcare Sovereignty
Business & Economy
Nigeria’s Moment as Host to the World’s Communicators Must Also Be a Data Protection Moment
Technology & Digital
Who Does AI Think You Are?
Who Does AI Think You Are? A Global Report Exposes the Human Rights Crisis at the Heart of Artificial Intelligence
Technology & Digital
Advertise

You Might Also Like

Access Holdings Vests Shares in 689 Employees

November 12, 2025

Integrated Indigo, Teksight, TGI, Chain Reactions, Other PRCAN Agencies Win Big at the 2025 LaPRIGA Awards

December 15, 2025

Advertising Industry Enters a New Era of Disclosure – As Dentsu Signs EU AI Transparency Code 

August 27, 2026

Tech Meets Culture: Sola Oke on How Innovation is Shaping Africa’s Creative Future

November 14, 2025

BBC Director-General Tim Davie Steps Down Amid Trump Scandal

November 10, 2025

Guinness at 75th Anniversary: Stakeholders Celebrate

December 11, 2025
Women in PR

Women in PR Ghana Reveals New Leadership

December 18, 2025
Interswitch

Interswitch Shares Expertise to Advance Payment Systems

December 15, 2025

Subscribe to BrandiQ Newsletter

Subscribe to our newsletter to get our latest articles instantly! Don't worry, we don't spam.
Brand IQ

BrandiQ is Africa’s leading digital platform for brand strategy, business innovation, marketing insights, and data-backed intelligence shaping African markets.

  • About Us
  • Contact Us
  • Privacy Policy
  • Terms & Conditions

Copyright 2013 – 2026 BrandiQ. All Rights Reserved

Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?