By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
BrandiQBrandiQBrandiQ
  • Brand & Marketing
  • Industry News
  • Market Intelligence
  • Business & Economy
  • Technology & Digital
Reading: Dufil champions inclusion for visually impaired
Share
0

No products in the cart.

Notification Show More
Font ResizerAa
BrandiQBrandiQ
0
Font ResizerAa
Search
  • Brand & Marketing
  • Industry News
  • Market Intelligence
Have an existing account? Sign In
Follow US
© 2026 Brand IQ. All Rights Reserved.
Industry News

Dufil champions inclusion for visually impaired

BrandiQ Analyst
Last updated: March 6, 2026 7:45 am
BrandiQ Analyst
October 30, 2025
Share
4 Min Read
SHARE

Dufil Prima Foods, makers of Indomie Instant Noodles, has reaffirmed its commitment to disability inclusion by partnering with the Resource Centre for the Blind to mark World Sight Day and White Cane & Safety Day 2025 with a special community outreach in Lagos.

According to a recent statement, the event, held at the Amuwo-Odofin Local Government Secretariat, was themed ‘Eye Care Everywhere’.

The statement added that the programme brought together medical professionals, advocates for the visually impaired, local leaders, and members of the public for a day of advocacy, free health screenings, and empowerment activities.

“In alignment with this year’s global focus on access to vision care, the outreach offered free eye tests, distribution of medicated glasses, blood pressure and blood sugar checks, and essential medications,” the statement read in part.

Representing Dufil Prima Foods, its Group Corporate Communications and Events Manager, Temitope Ashiwaju, reiterated the company’s broader mission: “We are deeply committed to nourishing lives in every sense. Disability inclusion is not a one-time event; it’s a mindset. Partnering with the Resource Centre for the Blind helps us extend our impact beyond nutrition, into advocacy, empowerment, and equality.”

The event featured interactive educational sessions, including a talk by Dr. Mariam Fashola, an ophthalmologist from the Lagos State University Teaching Hospital, who spoke about the dangers of traditional remedies and emphasised that vision care should be a right, not a privilege.

“Equitable access to eye care must be a national priority. Everyone deserves the chance to see clearly and live independently, regardless of disability status or income level,” Fashola said.

The Executive Director of the Resource Centre for the Blind, Temitayo Ayinla, highlighted the broader significance of the day.

“We are not just advocating for eye health but for a society that sees beyond disability. Celebrating World Sight Day and White Cane Safety Day together allows us to raise awareness for both prevention and protection for people living with vision loss,” Ayinla said.

A symbolic highlight of the day was the donation of dozens of white canes by Dufil Prima Foods to visually impaired attendees, reinforcing the message of mobility, independence, and inclusion.

The 2025 observance of World Sight Day and White Cane & Safety Day served as a powerful reminder that inclusion begins with awareness and thrives through action. Attendees were welcomed in a supportive environment, complete with free servings of Indomie noodles, fostering both health and hospitality.

Through this initiative, Dufil Prima Foods once again demonstrated its commitment to building a society where no one is left behind. It is a major manufacturer in Nigeria’s fast-moving consumer goods sector, best known for producing the instant noodle brand Indomie.The Resource Centre for the Blind was established in 2018 in Lagos, Nigeria, as a project of the Jubrila Ayinla Foundation, a non-profit organisation focused on community-based services and supporting the less privileged.

Author

BrandiQ Analyst

You Might Also Like

BAT Nigeria Strengthens Regulatory Strategy with Owojaiye’s Appointment
MediaSense Appoints Sam Tomlinson as Chief Executive
Energia Appoints Oladimeji Bashorun as CEO to Lead Next Phase of Growth
UK Advertising Industry Shift: Neverland Wins Instagram Creative Account in Competitive Pitch
Glo Endears Customers with More Data Without Price Hike
Share This Article
Facebook Whatsapp Whatsapp LinkedIn Telegram Email Copy Link Print
What do you think?
Love0
Sad0
Happy0
Sleepy0
Angry0
Dead0
Surprise0
Wink0
Previous Article MTN Group Fintech celebrates a milestone victory, winning the first-ever Regional Platform Business Award at the Y’ello Care Awards, in recognition of its community-driven impact across Africa. Photo: MTN MTN fintech honoured for advancing digital literacy
Next Article BUA Cement reports N289.9bn profit
Leave a Comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Trending Stories
BrandiQ Intelligence: Five Trending Stories Business Leaders Should Watch
Market Intelligence
Made in Nigeria
Made in Nigeria: Harvestfield’s Mosquito Net Factory and What It Means for Healthcare Sovereignty
Business & Economy
Nigeria’s Moment as Host to the World’s Communicators Must Also Be a Data Protection Moment
Technology & Digital
Who Does AI Think You Are?
Who Does AI Think You Are? A Global Report Exposes the Human Rights Crisis at the Heart of Artificial Intelligence
Technology & Digital
Advertise

You Might Also Like

Jetour Nigeria Wins Auto Brand of the Year Award, Strengthens Position in Nigeria’s Competitive Automotive Market

July 21, 2026
Jackson

Jackson Takes Early Lead in AFCON Golden Boot Race

December 24, 2025
Guinea Insurance

Guinea Insurance Deepens Regulatory Collaboration

December 15, 2025

AMV BBDO Elevates Nick Andrew to Managing Director as Agency Puts Culture at the Centre of Growth

August 11, 2026

ARCON Moves to Reward Ethical Advertising with New Special Recognition Awards

July 21, 2026

Hunter’s Turns Ice into an OOH Experience in Johannesburg

August 20, 2026

Standard Chartered meets N200bn Recapitalisation Ahead of Deadline

November 4, 2025

NBC Introduces Plazma Biscuit to the Nigerian Market

October 20, 2025

Subscribe to BrandiQ Newsletter

Subscribe to our newsletter to get our latest articles instantly! Don't worry, we don't spam.
Brand IQ

BrandiQ is Africa’s leading digital platform for brand strategy, business innovation, marketing insights, and data-backed intelligence shaping African markets.

  • About Us
  • Contact Us
  • Privacy Policy
  • Terms & Conditions

Copyright 2013 – 2026 BrandiQ. All Rights Reserved

Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?